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How to Write a Marketing Plan provides a step-by-step guide to creating a successful marketing plan: from carrying out a marketing audit, setting objectives and devising budgets to writing, presenting and implementing the plan. With brand new content on producing mini-plans and seizing new opportunities quickly, it also contains the most current information on email marketing, web usage, mobile commerce and social media. Including helpful chapter summaries and a detailed sample marketing plan, How to Write a Marketing Plan is essential reading for anyone who wants to boost their product or business. The creating success series of books... With over one million copies sold, the hugely popular Creating Success series covers a wide variety of topics and is written by an expert team of internationally best-selling authors and business experts. This indispensable business skills collection is packed with new features, practical content and inspiring guidance for readers across all stages of their careers.
Lonely Planet: The world's leading travel guide publisher*
A journey through the best cities in the world. This mini edition transforms Lonely Planet's bestselling The Cities Book from essential coffee-table tome to constant bedside companion. The full-colour edition highlights the clamour and throng of our favourite urban landscapes. Filled with breathtaking photography, perfect for the armchair traveller.
Authors : Written and researched by Lonely Planet.
About Lonely Planet : Started in 1973, Lonely Planet has become the world's leading travel guide publisher with guidebooks to every destination on the planet, as well as an award-winning website, a suite of mobile and digital travel products, and a dedicated traveller community. Lonely Planet's mission is to enable curious travellers to experience the world and to truly get to the heart of the places where they travel.
TripAdvisor Travellers' Choice Awards 2012 and 2013 winner in Favorite Travel Guide category
'Lonely Planet guides are, quite simply, like no other.' - New York Times
'Lonely Planet. It's on everyone's bookshelves; it's in every traveller's hands. It's on mobile phones. It's on the Internet. It's everywhere, and it's telling entire generations of people how to travel the world.' - Fairfax Media (Australia)
*#1 in the world market share - source: Nielsen Bookscan. Australia, UK and USA. March 2012-January 2013
THE UPDATED DEFINITIVE REFERENCE ON MEDICAL AND DENTAL OFFICE DESIGN
Medical and Dental Space Planning is an indispensable guide to the myriad of details that make a medical or dental practice efficient and productive. The unique needs of more than thirty specialties, as well as primary care, are explained in the context of new technology and the many regulatory and compliance issues influencing design. Concepts are also presented for ambulatory surgical centers, diagnostic imaging, clinical laboratories, breast care clinics, endoscopy centers, community health centers, radiation oncology, and single-specialty and multispecialty group practices and clinics. A thorough review of the latest dental technology and many creative space plans and design ideas for each dental specialty will be of interest to both dentists and design professionals. Important topics like infection control are top of mind, influencing every aspect of dental office design.
An "inside look" at what goes on in each specialist's office will familiarize readers with medical and dental procedures, how they are executed, and the types of equipment used. Technology has radically impacted medical and dental practice: digital radiography, electronic health records, mobile health devices, point-of-care diagnostic testing, digital diagnostic instrumentation, CAD/CAM systems for digital dental impressions and milling of restorations in the dentist's office, portable handheld X-ray, and 3D cone beam computed tomography for dentists all have major implications for facility design.
The influence of the Affordable Care Act is transforming primary care from volume-based to value-based, which has an impact on the design of facilities, resulting in team collaboration spaces, larger consultative examination/assessment rooms, and accommodation for multidisciplinary practitioners who proactively manage patient care, often in a patient-centered medical home context.
The wealth of information in this book is organized to make it easy to use and practical. Program tables accompany each medical and dental specialty to help the designer compute the number and sizes of required rooms and total square footage for each practice. This handy reference can be used during interviews for a "reality check" on a client's program or during space planning. Other features, for example, help untangle the web of compliance and code issues governing office-based surgery.
Illustrated with more than 600 photographs and drawings, Medical and Dental Space Planning is an essential tool for interior designers and architects as well as dentists, physicians, and practice management consultants.
This monograph covers theoretical aspects of simultaneous localization and map building for mobile robots. These include estimation stability, nonlinear models for the propagation of uncertainties, temporal landmark compatibility, as well as issues pertaining the coupling of control and SLAM. One of the most relevant topics covered in this monograph is the theoretical formalism of partial observability in SLAM.
A Proven Method To Achieving Anything In Business and In Life Guaranteed In this book what you will find are the techniques that I use even today to goal achievement and aim higher in life. We all wish that life could be better, but how many of us get the results that we are looking for? The Ultimate Game Plan Ritual shares with you how to blast through fear, be more productive and get over your excuses fast. This book is for high achievers only and for those who are really looking to make a change in their life. Do not read this book if you are not going to engage in the worksheets provided and the proven principles that are provided for you. Here Is A Preview Of What You'll Learn... You Will Learn That Single Move That Will Take You From Greatness To Outstanding How To Get Un-Stuck And Make A Rapid Change Now How To Raise Your Standards and Aim Higher In Life How To Blast Through Fear And Achieve Anything Testimonials: "Everything is happening so quickly because of Vivian Weissman's part of this endeavor. We now reap the benefits and success of what you have taught us. Thank you." -Steve Read, The Learn & Live Foundation "I now depend of Vivian Weissman. From investing one hour, I was able to organize and systemize my financial future." -Audrey, College Student "As a result of using this Proven 3-Step System, I have become more productive and effective. The techniques are brilliant in their simplicity." -Robert Zabel, Elite Coaching Client "Vivian Weissman has made all the difference. I can honestly say with confidence that your proven system has completely changed my mindset on goal setting, creating wealth, striving for perfection and making every second count." -Alex M., Entrepreneur, Internet Marketer "With great delight, Vivian is the top recommendation for anyone who wishes to improve his/her career and life." -Andrea Bizzotto, Acceleration Architect "I believe in Vivian's philosophy. The time you have invested to share your life's work is so valuable." -Henry Arends, Entrepreneur & Business Owner
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